Massage therapy careers provide exciting opportunities to those of us who want to help people with pain or tension....and the salary is awesome!
But, do you need to learn specialized massage techniques to provide real relief from stress and pain?
Some massage education programs help you learn the physiological effects of massage therapy, which helps you communicate with medical personnel, which provides you with the marketing edge needed to start your business!
Research indicates that doctors, chiropractors, physical therapists, and other medical personnel, are recommending massage therapy everyday to their patients.
But, how do they choose which therapist to recommend to their patients?
They choose the therapist that knows not only the techniques, but why and how those techniques help their patients.
Massage videos and classes can help the therapist learn new types of massage therapy, but how do you effectively market those services to the patients who can benefit from them?
Research has shown that regular sessions may actually help clients reduce aches and pains associated with many diseases and disorders, and restore body, mind and spirit.
For the body...massage's main benefit is increasing blood circulation, which speeds healing, decreases pain, and improves ability to handle many common medical conditions.
For the mind...massage therapy helps release trauma from dramatic life events, like injuries or loss of a loved one.
For the spirit, massage provides a time to renew and revive, allowing patients to continue living life.
But, specialized techniques, for specific populations, can change the life of your business, and the lives of your clients.
There are over 150 different types of massage that therapists use for their clients.
Deep tissue, body scrubs, and hot stone massage are the most common spa therapies and they offer great benefits for health. But, nothing compares to a massage catered to specific medical needs!
With massage videos and classes, therapists can easily learn about types of massage that help ease stress, and reduce common pain symptoms like headaches, back pain and neck pain.
However, it may be the specialized skills, like Oncology Massage, massage for TMJ, Pregnancy massage, or massage for migraines, that really gets your name out into the medical community ....giving many new massage therapy careers a big boost.
Then, after training, how do you get the word out?
Learn the physiological benefits of the therapy you provide!
For most people, the healthy benefits of massage go far beyond fancy spa robes and slippers. Nice things, but many times they don't address a deeper need - to release major tension, pain, or worry.
Physically, just one massage can dramatically lower heart rate and cortisol levels, leaving clients feeling healthier and pain-free ...not just relaxed.
Knowing more about the benefits of massage therapy, helps you help your clients.
Mentally, massage provides a time that's just for the client, a time to just relax and start to heal, away from the stresses of everyday life... and sometimes that is priceless!
Learning about the health benefits of massage therapy is the first step to marketing your practice!
Choosing your education is also a key factor in the therapies you learn, how well you learn, and what marketing statagies are taught.
Find out about the different types of massage schools, what do they teach students about marketing their massage business, where they are located near you, and how much time is required for you to get a license or certification.
The products that you choose for your business matters too!
Whether the product is a massage video that will teach about a service you will provide, the cream or oil you will use, or the table or chair you want to buy ....make sure your choice is right for your business1
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Whether you are interested in massage therapy careers for yourself, or a a family member or friend, watch the massage videos provided, read about the health benefits of massage therapy, and start learning about how it can make a positive difference in your life ...and your future!