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Massage Tips for Building Business
Good massage tips can help you grow your clientele and also teach you how keep them returning to your practice. Follow these suggestions and add unique services to grow a profitable practice.
And here are a few of my favorite massage business tips:
Massage tips for Providing a Relaxing Massage
Do everything in your power to ensure quiet and peace! Limit any/all other noises, voices and sounds from the area of the massage room.
Make sure your music is soft, slow and without lots of vocals. Words sometimes tend to evoke emotions, which may be what the client is trying to avoid and/or have a break from.
Make sure the lighting in the room is very dim. Use eye pillows to make sure there is no light in your client's eyes.
Color in the room (paint, decor, etc.) should be neutral colors. Warm blues, greens or beiges are usually best!
Make sure the furniture is comfortable and easy to get into or out of.
Watch what type of pictures you hang on your walls. Large animal prints or graphic art with lots of bright or bold colors typically aren't the best choices for your relaxing massage room.
Make sure your licenses, certificates, diplomas, or degrees are hanging up. This ensures the client that you are qualified to provide the treatment he/she is looking for.
Massage Tips for your clients--Talk before the session
Discuss issues that the client addressed on the intake form thoroughly.
Ask....Do you like the music? & Would you like a candle to burn with aromatherapy fragrances?
Discuss the use of essential oils.
Encourage them to tell you if the massage is painful.
Tell them that you typically don't talk, but you will if that is what they would prefer.
Talk about how to undress (to their comfort level), where to place their clothes and that you leave the room while they undress.
Discuss your routine of massage, where you start, where you move from there and how the massage will end.
Talk about gratuity and tell them to make their own decision about tipping and how much - or you could have a small framed sign that discusses tipping.
Massage Tips For You - The Massage Therapist
Watch your breath, use small mints, and don't eat garlic or onions before a massage session. Bad breathe is distracting.
Watch body odor - be careful to bathe and use deodorant every day. Body odor is distracting.
Don't chew gum or have a large mint in your mouth during the session.
Wear professional clothing (scrubs or uniform) or very nice clothes that are without holes, wrinkles or stains.
If you have long hair, wear it pulled back either in a pony tail or pinned.
Watch the length of your nails and make sure your hands are soft and well-groomed.
Don't wear jewelry (except earrings) when you are giving a massage.
Watch how you dress in public - you never know when you will run in to a client or meet a new client.
Create a brochure that lists all services you provide and prices. Be consistent with your pricing, offering the same prices to everyone.
Take your business card with you wherever you go, and don't be afraid to hand them out.
Have a magnetic car sign made for your car and for your spouses car.
Do Open House events during the holidays with friends who have similar businesses.
Contact your newspaper to see if they do articles on new businesses-provide pictures of you in your massage room to make people feel less apprehensive about walking in to your business for the first time.
Stay in contact with your clients via email or social media outlets. Use a client intake form to get all this information.
Do free chair massage at business openings, senior centers, or a fitness center and hand out massage business card(s), brochures and key chains, or any other massage marketing tools you like.
You can also read our best tax tips for massage therapists which provides information on what receipts, paperwork and certificates to save for deductions on your taxes.